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Product ManagementResourceSaeedUncategorized

New Download – Building a Better Beta (Program)

by Saeed Khan

I wrote this article many years ago, after I ran a long and thorough beta program for a  major release. I wrote the article to share some of the insight I had gained from that experience with others. It was originally published by Pragmatic Marketing.

I decided to make it available as a PDF and freely downloadable.  But, can I ask a favour?

Can you let others know about it? Via Twitter etc?

If you use Twitter, here’s a suggested message 🙂

I just downloaded “Building a Better Beta” PDF article from On Product Management http://wp.me/pXBON-2c6 #prodmgmt (@onpm)

The short link points them to this blog post. We’ll track the tweets, and who knows, maybe one or two random tweeters may get rewarded. 😉

Building Better Beta PDF

(click image to download PDF)

Thanks

Saeed