Beyond the Obvious Phil McKinney Hyperion, 2012 250 pages Subtitled “Killer questions that spark game-changing innovation”, McKinney’s new book (released last week) is combination of personal experience in building new [ … ]
Category: HP
The Fine Line Between Strategy and Fantasy
A favourite topic of many entrepreneurs, product managers, marketers and executives is strategy. You hear it all the time. People talking about company strategy, product strategy, marketing strategy, sales strategy [ … ]