By Veronica Figarella In 7 years of Product Management I’ve been lucky enough to start managing a new product at least 4 times. But many times, the product was new [ … ]
Improve Product, Marketing & Sales Execution With a Different Approach to Product Strategy
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Many of the day-to-day challenges executing [ … ]
Customer Analytics – a Double Edged Sword
The following is a guest post by Lorraine Chapman, Director Research at Macadamian. If you want to submit your own guest post, click here for more information. With the rise of [ … ]
The Perils of Poor Product Positioning
By Saeed Khan First of all, apologies for the alliteration in the title of this post, but I just couldn’t resist. 🙂 Positioning is one of the most fundamental aspects of [ … ]
You are a Startup Marketing Failure, So Now What?
Note: This is a guest post by Josh Duncan. This was originally posted on Josh’s blog A Random Jog, and has been reposted here with his permission. If you want [ … ]
Product Management Metrics – Be the CEO of your product
By Saeed Khan I was at ProductCamp Boston this past weekend. While it was a beautiful, sunny Saturday outside, about 300 product people decided to spend the better part of the day [ … ]
Worth Repeating: Differentiation
I was looking through some of our old posts — a bit of nostalgia set in given we are 5 years old this week — and I stumbled across this [ … ]
We turned 5 years old this week!
So, June 1, 2012 was a big milestone for us. This blog turned 5 years old. And in what seems to have become an unintentional tradition, we’re celebrating it a [ … ]
Walking the Talk – Prabhakar Gopalan and kanban2go
As some of you may know, Prabhakar Gopalan is a contributor on this blog. And while he’s not been as frequent in his contributions this year as he was last [ … ]
Strategic Roadmaps That Energize & Drive Consensus – Three Key Elements
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Products are certainly the most important [ … ]