Yes, this is going to be a multi-parter. It’s a big topic and it makes sense to discuss it in steps. I’ve been thinking about this topic a lot, and [ … ]
Category: Marketing
No Win/Loss? Blame…
As promised here are the results from the Win/Loss poll I ran last week. First, thanks to all those who responded. The question was: Why are you not performing Win/Loss [ … ]
Product Managers: Show your mettle!
When times are good, no one really needs Product Management. You build something marginally useful and someone funds it, people use it and some people even buy it. Looking back [ … ]
Win/Loss? Anyone?
The results of the 2008 Product Management and Marketing survey by Pragmatic Marketing (whew that’s a mouthful), are now out. Lots of good data to mull over, but like previous [ … ]
Do This or Die!
A couple of days ago, I recommended one of my favorite radio programs — The Age of Persuasion — to all of you. I also mentioned that that one of [ … ]
Product Naming Fail? Or Brilliant Marketing Ploy?
So, the invention seems pretty good, but who thought up and agreed to the name? Is it just a dumb name or is it a stroke of genius for viral [ … ]
You Might Be a Product Manager If….
Over at Product Beautiful, Paul Young has a great post entitled You Might Be a Product Manager If… There are over 50 one liners about life as a PM. Far [ … ]
The Age of Persuasion
First of all, Happy New Year to all of you. Here’s a great radio program that everyone should listen to. Called “The Age of Persuasion“, hosted by former ad exec [ … ]
ProductCamp Boston
Another ProductCamp is in the works. This time, the Boston Products group is planning a ProductCamp for February 28, 2009 in Cambridge MA. Click here for more details. Saeed