By Prabhakar Gopalan This post is inspired by Microsoft co-founder Paul Allen’s detailed product review of Windows 8. Click here to see Paul Allen’s review. If there’s one thing about [ … ]
Category: Marketing
3 Tactics That Make Agile Releases Easier for Marketing & Sales to Digest
by John Mansour “I need a constant stream of new features and solutions to stay ahead of our competitors.” “Slow down! I can’t learn all the new functionality that fast.” [ … ]
“Product Editor”? You’ve got to be kidding!
By Saeed Khan I came across a post on Andrew Chen’s blog entitled “Why companies should have Product Editors, not Product Managers“. Obviously I had to respond. 🙂 Yes, Product [ … ]
Customer Loyalty – You Get What You Give
by Saeed Khan I went to the local grocery store on Monday to pick up a few things we needed for dinner. It was nothing special, just some milk, vegetables [ … ]
The Business Value of Product Management — an Object Lesson
By Saeed Khan As much as we may focus on the role of Product Managers in building great products, it’s equally important to focus on the role Product Management plays with other groups in [ … ]
Improve Product, Marketing & Sales Execution With a Different Approach to Product Strategy
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Many of the day-to-day challenges executing [ … ]
The Perils of Poor Product Positioning
By Saeed Khan First of all, apologies for the alliteration in the title of this post, but I just couldn’t resist. 🙂 Positioning is one of the most fundamental aspects of [ … ]
You are a Startup Marketing Failure, So Now What?
Note: This is a guest post by Josh Duncan. This was originally posted on Josh’s blog A Random Jog, and has been reposted here with his permission. If you want [ … ]
Walking the Talk – Prabhakar Gopalan and kanban2go
As some of you may know, Prabhakar Gopalan is a contributor on this blog. And while he’s not been as frequent in his contributions this year as he was last [ … ]
Strategic Roadmaps That Energize & Drive Consensus – Three Key Elements
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Products are certainly the most important [ … ]