by Saeed Khan The year is almost over and it’s time to start thinking about year-end lists. There will be lots to choose from, but how many of them ask [ … ]
Category: Positioning
Improve Product, Marketing & Sales Execution With a Different Approach to Product Strategy
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Many of the day-to-day challenges executing [ … ]
The Perils of Poor Product Positioning
By Saeed Khan First of all, apologies for the alliteration in the title of this post, but I just couldn’t resist. 🙂 Positioning is one of the most fundamental aspects of [ … ]
Strategic Roadmaps That Energize & Drive Consensus – Three Key Elements
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Products are certainly the most important [ … ]
4 Product Management Success Stories
A few weeks ago, I posted 4 Mistakes to Avoid in your Product Management Career. In that post, Shardul Mehta, Veronica Figarella, Ninon LaForce and I shared some hard lessons [ … ]
Engage customers to keep your business growing
NOTE: The following is a guest post by William King. If you want to submit your own guest post, click here for more information. Is your profit margin thinning out? [ … ]
Make it Simple
By Jennifer Doctor This is a simple post about being simple. I was thrilled and honored to have a visit by my good friend, Jim Holland, for the recent Product [ … ]
Worth Repeating: The Benefits of Focus
Back in 2008, Ethan wrote this post of focus and targeting a specific niche. It’s a great little piece because it demonstrates that you can be successful without trying to [ … ]
Worth Repeating: 8 Lessons we can learn from Infomercials
I posted this originally back in 2009. I used to watch the show Pitchmen on television. Unfortunately one of the two main characters — infomercial star extraordinaire Billy Mays — [ … ]
Guest Post: Creating Brand Advocates Without a Special Formula
NOTE: The following is a guest post by Amy Swanson. If you want to submit your own guest post, click here for more information. Creating Brand Advocates Without a [ … ]