Here’s an oldie, but a real goody. Back in 2007, I posted this piece about the problems that occur when Product Managers (and thus companies) don’t have proper domain knowledge. [ … ]
Category: Product Management
When Product Management Goes to Seed
It’s gardening season where I live. The vegetables are in place and early crops like lettuce, spinach and radishes have been harvested and enjoyed. Earlier this week, I was walking [ … ]
Thoughts on Measuring Product Leadership
There’s a saying with woodworkers and carpenters, “Measure twice and cut once.” For those who haven’t cut lumber before, it’s a simple principle. When cutting a piece of wood for [ … ]
Why and How to Hold a Mid-Year Product Review
by Saeed Khan I recently wrote a series of articles on metrics to help track product success. The base article can be found here – A Model and Metrics for [ … ]
Why Aha! Turns into Oh Crap! in Product Management
How often have you heard the following remark? “I stepped out of the shower this morning and…” or “I was walking out of Starbuck’s when I got this killer idea…” [ … ]
Guest Post: Product Marketers, Where Do You Belong?
NOTE: The following is a guest post by Jennifer Doctor. If you want to submit your own guest post, click here for more information. Do you work in product marketing? [ … ]
How can Win/Loss Analysis help you find untapped markets?
By Alan Armstrong This week had a very smart CEO pose a great question to me: What are we missing in terms of opportunities where we aren’t even considered? Frankly [ … ]
The Product Management & Product Marketing Backlog
by Jim Holland In the Agile world, the key to product success and a driving cadence is the product backlog. If managed well, the backlog balances strategic initiatives and [ … ]
Addressing Market Shifts or Why RIM is not down and out just yet
by Saeed Khan If you’ve read anything about Blackberry maker Research in Motion (RIM) lately, it’s likely that the news has not been good. Whether it was the underwhelming response [ … ]
Onboarding Product Management – Mind the Gap
Recently I was talking with Michael Hopkin, author of Lead on Purpose. I asked Mike, “How often do you see product management and product marketing leaders doing a good job of [ … ]