Another idea for PMs who lack permission to do win/loss analysis Many PMs and PMMs complain that they lack the authority to perform Win/Loss analysis. And yet Win/Loss is one [ … ]
Category: Product Marketing
Should Product Management and Product Marketing be parts of the same department?
Here’s another organizational structure question for you. Given the tight working relationship that Product Management and Product Marketing (ideally) should have and knowledge, roles and objectives that they have, should [ … ]