I came across a new blog, a la 360, which just started a couple of months ago. The author recently posted a couple of articles related to Facebook. One blog [ … ]
Category: Segmentation
Do Product Managers need Domain Knowledge?
As part of the second Pragamatic Marketing blogfest, I’m responding to Steve Johnson’s post: “Everyone needs to know what we do here“. In it, Steve writes about the need for [ … ]
iPhone vs. iPod Touch
A few months ago, to much fanfare and (possibly well deserved) hype, Apple released the iPhone. People oohed and ahhed. And a small number (1, 2, 3) OK…lots of people [ … ]
Product Manager vs. Product Management (part 1)
I recently finished a series of articles on being a Great Product Manager. I want to switch gears a bit and spend some time talking about the function of Product [ … ]
How does a PM gain insight?
In a comment on one of Alan’s posts, a reader, Michael, asks, how product managers can gain insight into market and customer needs. He then lists a number of ways [ … ]