By Rivi Aspler Wikipedia defines a sunk cost dilemma as: a dilemma of having to choose between continuing a project of uncertain prospects already involving considerable sunk costs, or discontinuing [ … ]
Category: Guest Blogger
Managing People vs. Managing Technology
By Fred Engel A company wanting to succeed in the marketplace needs to have strong product strategy as well as a strong engineering organization capable of executing that strategy. In [ … ]
How to Unify Multiple Product Strategies into a Single Overall Strategy
By John Mansour When you’re a one product company, a product strategy is invaluable because the product and the company are one and the same. But when you have 5 [ … ]
Computers aren’t always the answer
by Steve Johnson I was in Toronto on Saturday (August 4) for the Toronto Product Camp and noticed this when I checked out: What a delightfully low-tech solution. Happy? Or [ … ]
3 Tactics That Make Agile Releases Easier for Marketing & Sales to Digest
by John Mansour “I need a constant stream of new features and solutions to stay ahead of our competitors.” “Slow down! I can’t learn all the new functionality that fast.” [ … ]
Managing Internal vs. External Products
by John Mansour The vast majority of the product management ecosystem is tied to commercial (external) products. Having trained a significant number of product managers in both environments, I thought [ … ]
5 Things you should do when you start a new Product Management role
By Veronica Figarella In 7 years of Product Management I’ve been lucky enough to start managing a new product at least 4 times. But many times, the product was new [ … ]
Improve Product, Marketing & Sales Execution With a Different Approach to Product Strategy
NOTE: The following is a guest post by John Mansour. If you want to submit your own guest post, click here for more information Many of the day-to-day challenges executing [ … ]
Customer Analytics – a Double Edged Sword
The following is a guest post by Lorraine Chapman, Director Research at Macadamian. If you want to submit your own guest post, click here for more information. With the rise of [ … ]
Be the CEO of your Product but don’t Forget your Board of Directors
Note: This is a guest post by Josh Duncan. If you want to submit your own guest post, click here for more information. By Josh Duncan I want to take [ … ]