by Saeed Khan I’ve written a lot lately about the dissonance in the way Scrum defines the “Product Owner” role and responsibilities and the reality of what occurs in many [ … ]
Measurement, Validation and Numbers, Oh My!
In my recent post on product marketing roadmaps, we discussed how to get started creating your road map and how it serves nicely as a bridge between other department plans and [ … ]
Managing Product Management Distractions…
Last week while reading email, answering IM, viewing Twitter stream, looking at a text message from my son, reviewing a clients LinkedIn profile, answering a call and trying to focus [ … ]
Less than 1 Week until ProductCamp Toronto! – July 23, 2011
The next ProductCamp Toronto is less than 1 week away. Join everyone on Saturday July 23th at the Ted Rogers School of Management, Ryerson University, in downtown Toronto. For those [ … ]
You Need Direction – Try a Product Marketing Roadmap
The couple is planning their vacation, and decided to take a car on this trip. They were looking forward to the adventures they could encounter along the way and the [ … ]
Buyer Relationships: I do not think it means what you think it means
Tweet this: @AWArmstrong: Buyer Relationships: I do not think it means what you think it means http://bit.ly/ocLWXl #sales #marketing #prodmgmt In the movie the “Princess Bride”, the character Vizzini continually [ … ]
Expectations and Product Leadership
I sat there listening as a director product management vented about the lack of expectations set by his executive leader. Have you ever been in this situation? Were you on [ … ]
Memo to the CMO: Airport Ads: What’s your marketing ROI?
by Prabhakar Gopalan Tweet this: @PGopalan: Memo to the CMO: Airport Ads – what’s your marketing ROI? http://wp.me/pXBON-2Ia #prodmktg Airport banner ads are a befuddling example of marketing investment gone wrong. Large tech [ … ]
Small deeds vs. big plans
A local church regularly posts insightful aphorisms on it’s street front sign. They usually catch my attention as I drive by. Last week the sign read: “No matter how tall [ … ]
Welcome Jennifer Doctor
We’re growing once again. I’m pleased to announce that Jennifer Doctor, a familiar voice in the Product Management and Product Marketing community, is joining On Product Management as a regular [ … ]