NOTE: The following is a guest post by Jennifer Doctor. If you want to submit your own guest post, click here for more information. Do you work in product marketing? [ … ]
How can Win/Loss Analysis help you find untapped markets?
By Alan Armstrong This week had a very smart CEO pose a great question to me: What are we missing in terms of opportunities where we aren’t even considered? Frankly [ … ]
The Product Management & Product Marketing Backlog
by Jim Holland In the Agile world, the key to product success and a driving cadence is the product backlog. If managed well, the backlog balances strategic initiatives and [ … ]
Addressing Market Shifts or Why RIM is not down and out just yet
by Saeed Khan If you’ve read anything about Blackberry maker Research in Motion (RIM) lately, it’s likely that the news has not been good. Whether it was the underwhelming response [ … ]
A new (and better) definition for Product Owner
by Saeed Khan Last week’s post entitled “The Scrum Title ‘Product Owner’ must die!” on changes to the Scrum “Product Owner” title and responsibilities drew a lot of comments and [ … ]
The Factory vs. The Lab: Leaders know which is which, and mistakes are costly
BY ALAN ARMSTRONG Teams requires both a laboratory, to innovate and design, and a factory, to build and deliver. Unfortunately teams, companies, and individuals spend too much time in the [ … ]
Onboarding Product Management – Mind the Gap
Recently I was talking with Michael Hopkin, author of Lead on Purpose. I asked Mike, “How often do you see product management and product marketing leaders doing a good job of [ … ]
The Scrum Title “Product Owner” must die!
by Saeed Khan There was a tweet this past weekend that caught my eye. It said something like “The Product Owner on one page”. It was retweeted many times. When [ … ]
Guest Post: Voice of the Market vs. Voice of the Customer
NOTE: The following is a guest post by Jennifer Doctor. If you want to submit your own guest post, click here for more information. During a recent whirlwind #prodmgmttalk discussion [ … ]
Leaders don’t make excuses: Crossing the Rubicon of Product Leadership
This week some titillating stories were published about Apple’s internal culture. Among the news: Apple has hired a pair of ivy-league biz profs to codify its internal processes, leadership, and management culture. [ … ]