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Category: Design

Frames of Reference

You’ve heard of the Doppler Effect right? No, not the Doppleganger Effect, but the Doppler Effect. Probably the most common example of the Doppler Effect is experienced when a vehicle [ … ]

On Product Design

I was going to write a big entry about ethnography as a design tool, but that got me to thinking a more basic question: in your organization, who does product [ … ]