As many of you may have read back in December, Twitter announced they were hiring a PM to help them figure out how to generate revenue. I’m assuming Twitter has [ … ]
Category: Pricing
Book Review: The Product Manager’s Desk Reference
There aren’t a lot of really good books available for Product Managers. That may be simply because only a few people truly understand what Product Management is, AND have it [ … ]
Not a Book Review: Software Product Management
Just a quick shout out about a new book on software product management, aptly titled: Software Product Management, Issues and Perspectives. The book is a collection of articles by various [ … ]
Who needs a sale?
I would expect that most of the Product managers that read this blog don’t put their products on sale very often, if ever (what sales people do is another issue). [ … ]
The price is never right
I’ve been thinking a lot about pricing recently. It’s one of those topics that we all deal with, but my guess is that none of us, myself included, deal with [ … ]
Subscription Pricing vs. Enterprise Pricing
A question was recently posted in a number of Product Management discussion groups. It read (in part): …I am working on adding a subscription based pricing model for our product. [ … ]
What’s wrong (or right) with this pricing model?
I bought a small personal laser printer last year. It was on sale at the local electronics chain and cost me all of $79. It is small, less than 1 [ … ]
iPhone vs. iPod Touch
A few months ago, to much fanfare and (possibly well deserved) hype, Apple released the iPhone. People oohed and ahhed. And a small number (1, 2, 3) OK…lots of people [ … ]
What’s the deal with tradeshow demos? (abridged and full versions)
In a blog posting, Steve Johnson of Pragmatic Marketing asks “Why Demo at Trade Shows?” Good question. Abridged version Why demo? Steve writes: Do we think that the product will [ … ]
Should I get me some of that?
Came across this special deal on an electronics retailer’s web site today. Until they explicitly pointed out the incredible savings I was getting if I purchased the CPU and motherboard [ … ]