When I talk to Product Managers about Win/Loss Analysis, one of the first steps I suggest is to analyze the sales funnel to find out where we are losing traction. [ … ]
Category: Sales
To the sales people, you are just a chicken
In my first post on this blog, I mentioned that I had taken on a full-time sales role for the first time. Every one of you should consider a role [ … ]
Do Product Managers need Domain Knowledge?
As part of the second Pragamatic Marketing blogfest, I’m responding to Steve Johnson’s post: “Everyone needs to know what we do here“. In it, Steve writes about the need for [ … ]
A no-demo tradeshow…
So, a few weeks back, a number of Product Management bloggers were invited to participate in a “blogfest” (blogapalooza?), responding to Steve Johnson’s post entitled “Why Demo at Tradeshows?” Both [ … ]
Disneyland knows Product Management
By Saeed Khan A couple of years ago, when we were still living in the SF Bay Area, we took a family holiday down to Southern California. The objective was [ … ]
Why Demo At Tradeshows?
By Ethan Henry So I have to go with Saeed here in response to Steve’s posting on tradeshows. Just because a lot of companies handle trade shows badly doesn’t mean [ … ]
What’s the deal with tradeshow demos? (abridged and full versions)
In a blog posting, Steve Johnson of Pragmatic Marketing asks “Why Demo at Trade Shows?” Good question. Abridged version Why demo? Steve writes: Do we think that the product will [ … ]
How to be a GREAT Product Manager (part 6)
Own the product from conception to completion and beyond In my early product management jobs, I focused a lot on the process of product management. A CEO of a startup [ … ]
Should I get me some of that?
Came across this special deal on an electronics retailer’s web site today. Until they explicitly pointed out the incredible savings I was getting if I purchased the CPU and motherboard [ … ]
Waiter: SE, Salesperson, or Product Manager?
Often when I am eating out, I ask the waiter for a recommendation. And so often the response is the same: the waiter responds by telling me what she prefers. [ … ]