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Category: Ethan

The Benefits of Focus

Most products do a lot. It’s tempting to try to sell all that functionality at once. But a lot of products benefit from having less as opposed to more. Yesterday [ … ]

Marginal Utility

Marginal utility is a basic staple of undergrad economics courses. Typically the value of a good goes down as you consume more of it. As I discovered this afternoon, I [ … ]

It Pays To Stay Cool

From Wired, on the iPhone development process: A product manager slammed the door to her office so hard that the handle bent and locked her in; it took colleagues more [ … ]

Why Choose This Feature?

Recently I finsihed reading Why Choose This Book?: How We Make Decisions, by Read Montague, a fascinating book about how the brain makes decisions. It brings neuroscience, biology and computer [ … ]

The End of Infrastructure

Yesterday Amazon announced Amazon SimpleDB, an on-demand database service similar to their EC2 and S3 services. With this final piece of the puzzle, Amazon has put an end to the [ … ]